Areas of Expertise

Writer/Creative Director

I’m a Copywriter (and frustrated Art irector) with experience across the spectrum. If it’s to do with advertising, I’ve probably done it - from shelf wobblers and brochure copy in the olden days, to social and digital campaigns in modern times, along with a generous helping of film, OOH, print and radio.

I’ve been at various times a Creative Group Head, a Creative Director, a Group Creative Director and an Executive Creative Director, but, unlike many in those roles, I’m very hands-on—I come up with the ideas (sometimes the strategy), I write them, I execute them. All of the work on this site was conceived and written by me alone, with an Art Director, or as part of a small team.

Thanks for looking and I’d love to chat in person.

Email
matt.simpkins@me.com

Phone
021 683156